Fiat Professionals decided to go with outdoor campaign for its new car; fiat Doblo and Fiorino! the first cars manufactured to be running by Gas!

And since the cars are designed for target c here in Egypt, I decided to play on words through "طبيعي".

to show how they're running originally by gas and to show how it saves costs!

Approved and from the client feedback we knew that the drivers understand from the first time the message we want to deliver to such a target.

That's why we presented it through the message of: 

غاز طبيعي.. 
.توفير مش طبيعي

Approved and from the client feedback we knew that the drivers understand from the first time the message we want to deliver to such a target.